Bold & Colorful CPG Photography with OMS Photographers

If you are in the consumer packaged goods space, you know that first impressions are everything. Whether on a crowded store shelf or a fast-scrolling Instagram feed, your product needs to pop and that’s exactly what our CPG photographers Brent Taylor, Marci Rhodes, Delaney McQuown and TJ Vissing do – help create modern, visuals that pop.

The visual representation of your product can be the difference between a sale and a missed opportunity. Think about how many products are positioned on supermarket shelves, all vying for attention. Research shows that products with striking photography are more likely to be noticed by consumers. This is where the expertise of specialized CPG photographers comes into play.

Each element of the photo is carefully considered. From the angle of the shot to the colors used in the backdrop, every decision impacts how the product is perceived. For example, a vibrant background can enhance the appeal of a soft drink, making it look refreshing and desirable. Likewise, the use of props can tell a story about the product’s use, evoking an emotional response from the viewer.

We believe in color-forward storytelling. In lighting that makes your product look craveable. In compositions that cut through the noise. Bold, eye-catching visuals don’t just make a brand memorable. We know they drive sales, build loyalty, and spark curiosity. That’s why our CPG work leans into rich textures, vibrant palettes, and dynamic styling. From fizzy beverages and frozen treats to pantry staples and wellness supplements, we bring every product to life in a way that’s both playful and polished.

At the heart of this visual energy are our in-house photographers. Check out a sampling of their work below.

Marci Rhodes

Marci brings years of food and beverage experience to every set, with a talent for making products feel artful, fresh, and elevated. Her signature style pairs color with craveability….think juicy, splashy, editorial-style imagery that still feels right at home on a Target shelf.

Delaney McQuown

Delaney infuses her work with an edge of fun and experimentation. With a background in design and a keen eye for trend-forward aesthetics, she’s known for building visual worlds that feel both strategic and unexpected. Whether it’s shooting for snack brands or sparkling tonics, Delaney’s work is bold, youthful, and packed with personality.

Brent Taylor

Brent brings decades of commercial experience, with a deep understanding of lighting, set building, and visual consistency. His leadership across both photography and video projects ensures each campaign is buttoned-up and brand-right from start to finish. He’s especially known for his clean compositions and subtle sophistication, perfect for CPG brands looking to balance personality with polish.

TJ Vissing

TJ has a meticulous approach to detail and a natural gift for color and mood. Whether capturing the shimmer of a cold drink or the softness of a baked good, his work brings products to life with a cinematic feel. TJ is a problem-solver on set and an expert at coaxing out the best from even the trickiest textures and packaging.

Together, they’re helping define a new visual language for modern CPG brands. One that’s not afraid to take risks, embrace color, and make people hungry (or thirsty) with just one glance.

Ready to stand out? Let’s talk about how our colorful approach can help your next product line grab attention and keep it.