Controlled and Effective Videos
Let’s be honest. Videos can be a disorganized endeavor. Videographers need to gather a wide range of ideas nestled in conversations, sketches, scribbled notes, and brand identities. Handling a production requires a clear vision for the finished product, and that’s what we bring to every shoot.Contact Us Now
Motion Control Video with A Robot
Camera movements are one of the most significant obstacles to capturing a fluid video. Using a robot transfers creative energy from the motion to the visuals. A video shoot can now function much like any other shoot at a photo studio. Once we have our moves and general composition accounted for, the team can focus on the fine-tuning visuals that turn it from something nice into something amazing.
With our system, every movement is repeatable with precision.
At OMS, we use a Sisu KAISU robotic system paired with the fantastic RED Gemini Camera. This combo enables our team to execute almost any video idea we can dream. The robot can move at astonishingly high speeds, as well as silky-smooth slow. When paired up with our creative and technical team, we can capture and fly through a variety of nuanced moves.
Having a robotic system engages us to approach video from a different and more controlled perspective.
Our Video Team
Director & Videographer
Producing a Video: The Basics
It all starts with a phone call or a contact form. Within a short time, you will be talking with our in-house producers and our videographer.
Understanding your vision
The first goal is to understand your concept as far as you know it. Whether your 100% prepared and looking for a “hired-gun,” or not sure where to start, we’ll get everything sorted out.
Areas of discussion include:
- Subject matter
- Environments (For example: on white, out in the field, in a bar)
- Models vs. Real People
- Audio – music, and voice overs
- Post-production needs (For example style, graphics, effects, text,)
- Video usage and potential reach
In addition, we will discuss the video formats you could potentially need. We can shoot in any aspect ratio (16:9, 4:3, 1:1, etc.) and output for any screen size you need including 4K and higher.
Orchestrating the Shoot
After clearly defining the vision and goals will mean its time to pull out the calendars and Rolodex (JK, we use computers). Our producer will organize every talented stylist, models, sets, locations, and even the props. OMS Photo has a deep bench when it comes to sourcing the talent that makes anything possible. We’ll also organize the food and refreshments for the day.
From your perspective, you’ll see most of this when they show up on shoot day. Nevertheless, we are 100% on-board for full collaboration and transparency. If you want to hand pick the models, the stylists, the locations, and the props, our producer will make it happen.
While that’s happening our director and post-production team will be planning out all the shots and moves. They’ll have ready-to-go solutions on the shoot date and set up everything in the days leading up to the day to increase productivity and flow.
Shooting and Post-Production
Simply put, on shoot day(s) we’ll be working hard to get every take we need. Since we did our homework, everything should go smoothly. Expect to watch our videographer lead the entire day and collaborate with everyone there.
After the shoot, it’s off to post-production for review, compiling, and editing. During this process, we’ll go through rounds of revisions to bring it to the final video.
Post-Production Areas of Consideration
- Color improvements
- Clean up and general blemish removals
- Special motion graphics
- Voice over sync
- Audio selection and sync
- Text overlay graphics
- And whatever the final vision requires
Solidifying the final product means it is time to deliver whatever files and formats you request. Even if you want the hundreds of gigabytes of raw footage, it’s all yours for the taking. However, most people ask for what their specific campaign needs. Don’t forget; we will store the project for years in our archive for future needs and reference.
Let’s talk about your video
Start by contacting us today to schedule a call with our producer and videographer. You don’t need all the answers to start, and there are no obligations to explore your vision with us.