OMS & 80 Acres

All Case Studies
Case Study — Fresh / CPG

80 Acres Farms.
Photography for the
Future of Fresh.

80 Acres Farms is redefining how food is grown, using indoor vertical farming to deliver fresher, cleaner produce with a smaller footprint. OMS produced product and packaging photography that communicates the quality, vibrancy, and innovation behind the brand across retail, eCommerce, and campaign channels.

Client 80 Acres Farms
Category Fresh / CPG / Lifestyle
Services Photography · Packaging · Retouching · Production
Studio Cincinnati, OH
Output Retail · eCommerce · Packaging · Campaign

01 The Brief

A brand built on freshness. Photography that proves it.

80 Acres Farms grows produce indoors, year-round, without pesticides, delivering microgreens, salads, and fresh vegetables that out-perform conventional farming on quality and consistency. That story is compelling, but it only lands if the photography matches the promise. Every image has to communicate freshness, vibrancy, and precision.

OMS produced a product and packaging photography library for 80 Acres Farms covering their retail and eCommerce lines, with a focus on clean, vivid imagery that reflects the quality of indoor-grown produce and the innovation of the brand behind it.

  • 01Product and packaging photography for microgreens and fresh produce lines
  • 02Clean on-white packaging heroes for eCommerce and retail
  • 03Ingredient and lifestyle photography communicating freshness and quality
  • 04In-house retouching for color accuracy and packaging compliance

02 Our Approach

Precision lighting for produce that earns its close-up.

Fresh produce photography is deceptively demanding. Color, texture, and moisture have to read perfectly under studio lighting, and packaging detail has to hold at every output size from a retail shelf tag to a full-page ad. OMS handled the full production pipeline in-house, from shoot setup through final retouching, ensuring every asset was vivid, accurate, and delivery-ready.

Phase 01 — Pre-Production
Shot planning for packaging and product lines
OMS developed shot lists covering 80 Acres Farms' packaging lineup and product range. Lighting setups, prop direction, and staging were planned in advance to maximize consistency across SKUs and ensure every product read with the freshness and vibrancy the brand demands.
Phase 02 — Packaging Photography
Clean heroes for retail and eCommerce
OMS produced on-white packaging heroes across 80 Acres Farms' product lines, including their Super Punch microgreen packaging. Controlled lighting managed label detail, surface texture, and color accuracy for imagery that performs at thumbnail and full-bleed scale simultaneously.
Phase 03 — Product and Ingredient Photography
Freshness captured at the detail level
OMS photographed 80 Acres produce at the ingredient level, capturing the texture, color, and vitality that make indoor-grown microgreens and greens visually distinct from conventional alternatives. Each setup was designed to reinforce the brand's freshness and quality positioning.
Phase 04 — Post-Production
Retouching to retail and eCommerce standard
OMS's in-house retouching team handled color grading, background cleanup, and packaging detail refinement across all assets. Finals were formatted and delivered to retail and eCommerce specifications on first pass.


04 The Results

Vivid. Accurate. Retail-ready on first delivery.

100%
In-house production, photography, styling, retouching
4+
Output channels served from a single production pipeline
1st
Pass delivery, assets retail and eCommerce ready
Local
Cincinnati studio partnering with a Cincinnati-born brand
  • Packaging and product photography library delivered for retail, eCommerce, and campaign use
  • Color-accurate finals met retail vendor specifications and eCommerce platform requirements on first-pass delivery
  • Ingredient and lifestyle photography reinforced 80 Acres Farms' freshness and indoor-grown quality positioning
  • Full in-house production pipeline eliminated outside vendor handoffs at every stage

Ready to shoot your next food or CPG campaign?

OMS Photography specializes in full-service product, packaging, and food photography from our studios in Cincinnati, OH and Denver/Golden, CO, from pre-production through final retouching.

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