Dynamic Product & Lifestyle Photography for Yeti Cycles
Yeti Cycles is a brand built for riders who crave speed, style, and the perfect line. When they needed high-performance lifestyle and product photography that matched their legendary reputation on the trail, they teamed up with OMS Photography to capture the soul of their bikes and the riders who push them to the limit.
From technical studio shots of full-suspension frames and components to raw, real-world moments on rugged terrain, our team delivered a comprehensive visual library that reflects Yeti’s elite status in the world of mountain biking. Whether the imagery is used for eCommerce, campaigns, or social media, every photo is crafted to spark adrenaline and inspire action.
OMS brought together expert lighting, gear-focused styling, and cinematic motion capture using our robotic camera arm to elevate product details with precision and power. The result? Scroll-stopping imagery that celebrates the craftsmanship and culture of Yeti Cycles.
Service Provided: Studio-based bike and gear photography, in-house retouching and color grading for a polished, premium finish
