Photo & Video Blog: CPG video production
Beyond the Label – Breathing Life into a Gin Story with a Splash of AI
For Castle & Key’s premium gin, we set out to create a video that didn’t just showcase their product – it made the label itself bloom to life. Through a mix of cinematic polish, hand-crafted animation, and AI used as a subtle enhancement, our team turned design into motion. The artistry stayed human, the assets stayed true to the brand, and the result was a product story that breathed new energy into every frame….
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Launching a New Product? We’ve Got You Covered
OMS helps brands launch products with high-impact visuals. Our commercial photographers capture bold, on-brand imagery, while our in-house retouching team ensures your packaging looks perfect – even compositing in final labels when production isn’t ready. Our video team creates motion assets that showcase your product in action and bring your brand story to life. From e-commerce to national campaigns, we deliver the photography, retouching, and video content you need to launch successfully….
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The Woman Behind the Awards
Meet Delaney McQuown, the award-winning OMS photographer behind some of today’s most imaginative commercial imagery. From Female Photographer of the Year to first-place at the Spotlight Awards, Delaney blends whimsical creativity with sharp technical precision — turning everyday subjects into unforgettable visuals. See her award-winning work and learn what drives her artistry….
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“I Did by Best – The Steven Cake”
We couldn’t stop smiling at this viral TikTok cake mishap from @k_bug68
. It’s a sweet reminder that food rarely arrives camera-ready…which is why we trust the artistry of professional food and prop stylists to make every cake (and every dish) picture-perfect….
Spice Up Your Life
Spicy food is hotter than ever. OMS Photography specializes in bold, fiery food photography that makes your heat-driven menu items irresistible….
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A Fresh Take on Nostalgic Sweets
What happens when inspiration strikes in the snack aisle? For OMS photographer Delaney McQuown, it sparked a playful, high-energy test shoot featuring some of the most iconic treats from Hostess. Think Twinkies, CupCakes, Donettes, and HoHos styled, staged, and shot with a fresh visual twist….
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Why In-House Retouching Matters
Why in-house retouching matters: faster turnarounds, tighter collaboration, and pixel-perfect images—edited just upstairs at OMS.
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So, It’s Your First Commercial Photography Shoot? We’ve Got You!
New to commercial photography or just need a refresher? Learn what to expect before, during, and after a shoot with OMS Photography—from pre-production to post. Our in-house team makes it easy, efficient, and creatively impactful….
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How to Choose the Right Creative Photography Partner for Your Brand
Choosing the right photography partner isn’t just about who takes the picture—it’s about who understands your brand, adapts to your vision, and brings your creative to life with intention. …
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Bold & Colorful CPG Photography with OMS Photographers
Bold, colorful, and craveable – OMS Photography is helping CPG brands break through the noise with vibrant, strategic visuals. Meet the in-house photographers behind the magic and learn why a color-forward approach makes all the difference on shelf and on screen….
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Recent Posts
- Happy National French Fry Day! 🍟
- Behind the Lens at the Summer Fancy Food Show 2026
- OMS Photography Featured in Production Paradise's Global Advertising Photography & Motion Spotlight
- OMS Photographers Delaney McQuown and Monty Milburn Recognized in the 2026 World Food Photography Awards Commended Gallery